Technical SEO · content · authority · AI search
The search engine optimization agency that reports in pipeline, not rankings
Noordev runs full-funnel SEO programs for B2B and SMB companies across Canada, the US and North Africa. Technical remediation, content that answers real queries, authority building, and AI-search visibility — one retainer, one named lead, bilingual EN/FR-CA by default.
Client cohort · 12-month movementlive
Median · 18 accountsNon-brand queries only
18 active SEO retainersMeridianHalen & OrdAtlas CargoQuartierNorthkeyEN · FR · AR
What the retainer covers
Four pillars. Every one of them or none of them.
Most agencies sell you one pillar and call it SEO. Technical fixes without content plateau in a quarter. Content without authority never ranks. We refuse single-pillar engagements because they don’t work.
P.01 · Technical
Technical SEO & crawl health
Indexation, site architecture, internal linking, Core Web Vitals, JavaScript rendering, log-file analysis. We write specs your developers can ticket and review the pull requests.
- Full crawl · monthly
- Log-file analysis
- Core Web Vitals
- Schema & hreflang
P.02 · Content
Content strategy & production
Query-level keyword research, topic clusters, briefs, and production in English and French-Canadian. We write natively per language — French pages are not translated English pages.
- Cluster roadmap
- 4–12 pieces / month
- Native EN + FR-CA
- On-page refreshes
P.03 · Authority
Links, citations & entities
Digital PR, industry placements, directory and citation hygiene, and entity consolidation across Wikidata, Crunchbase and trade registries. No purchased links, ever.
- Editorial placements
- Citation cleanup
- Entity graph work
- Disavow when needed
P.04 · AI search
AI & answer-engine visibility
Tracking and improving how you appear in AI Overviews, ChatGPT, Perplexity and Copilot. Structured data, citation-worthy source pages, and monthly AI share-of-voice reporting.
- AI citation tracking
- Entity clarity work
- Source-page builds
- Share-of-voice report
Start with the audit
We won’t quote a retainer before we’ve crawled the site.
Every engagement opens with a paid two-week technical and competitive audit — CAD $6,500, credited in full against your first three months if you retain us. You keep the document either way.
Week 1 · Diagnose
Crawl, logs and index reality
Full crawl, server-log sample, Search Console export, and a ranked list of what is actually preventing pages from ranking — separated from what merely looks wrong in a tool.
- Crawl + log analysis
- Index coverage map
- Severity-ranked issues
Week 2 · Opportunity
Query demand and gap model
Query-level demand mapped to your funnel in both languages, competitor content gap, and a forecast of realistic traffic and pipeline by quarter — with the assumptions written down.
- Bilingual demand map
- Competitor gap
- Forecast + assumptions
Week 2 · Plan
The twelve-month program
A sequenced roadmap with owners, developer specifications, content calendar, measurement plan, and the honest answer on whether SEO is your best channel this year.
- Sequenced roadmap
- Dev specifications
- Go / no-go verdict
How the program runs
Five stages. Reported monthly, reviewed quarterly.
You get a named SEO lead, a monthly written report against forecast, and a quarterly review with your executive team. No dashboard-only reporting, no vanity ranking screenshots.
Audit
Technical crawl, demand model, competitive gap and the twelve-month roadmap.
- Crawl + logs
- Demand map
- Roadmap
Remediate
Ship the technical fixes first — indexation, architecture, speed, schema. Fastest available wins.
- Dev specs
- PR review
- Schema rollout
Build
Cluster content in both languages, on-page refreshes, and the first authority placements.
- Content clusters
- Page refreshes
- Editorial links
Compound
Double down on what’s converting, prune what isn’t, and expand into adjacent query space.
- Winner expansion
- Content pruning
- Adjacent clusters
Defend
Update response, competitor monitoring, AI-citation share, and annual re-audit of the technical base.
- Update response
- AI share tracking
- Annual re-audit
Retainers
Three retainer sizes. Month-to-month after six.
Pricing scales with site size, market difficulty and how much content we produce versus review. No setup fees, no annual lock-in past the initial six-month commitment.
Foundations
Single-market SEO
For SMBs in one market and one language who need the technical base fixed and a steady content cadence started.
- Technical remediation program
- 4 content pieces / month
- Local SEO & citations
- Monthly written report
- Named SEO lead
Growth · most common
Bilingual full-funnel
Our standard program for B2B companies selling in both official languages. Where most of our accounts sit, and where the compounding shows up fastest.
- All four pillars, in parallel
- 8–12 pieces / month · EN + FR-CA
- Digital PR & editorial links
- AI-search visibility program
- Quarterly executive review
- Update response included
Enterprise
Multi-domain program
Multi-domain, multi-language, multi-region programs with in-house teams to coordinate and migrations to survive.
- Multi-domain governance
- Migration & replatform support
- In-house team training
- Custom BI & attribution build
- Embedded weekly stand-ups
- Board-level reporting
Program outcomes
Medians across 18 accounts, twelve months in.
Non-brand organic only — we exclude branded queries from reporting because taking credit for people already searching your name is how agencies hide a flat program.
Non-brand organic sessions
Organic-sourced pipeline
Median time to first lift
Retainer renewal rate
Client · Atlas Cargo
DRDiego Ramos · Head of Growth, Atlas Cargo · Miami
SEO agency FAQ
Before you retain us.
If your question isn’t here, ask it on the call. We answer honestly even when the answer is that SEO isn’t your best channel this year.
What does a search engine optimization agency actually do?
A search engine optimization agency does four things: fixes the technical reasons search engines can’t crawl or rank your pages, builds content that answers the queries your buyers actually type, earns links and citations that establish authority, and measures all of it against revenue rather than rankings. We do all four in one retainer, with a named lead on your account.
How much does an SEO agency cost per month?
Our SEO retainers run CAD $4,500 to $25,000 per month depending on site size, market competitiveness and how much content production we own. Foundations at $4.5k suits single-market SMBs. Growth at $9.5k is our most common tier. Enterprise starts at $25k for multi-domain, multi-language programs. There are no setup fees and no annual lock-in past month six.
How long does SEO take to show results?
Technical fixes show in 2 to 6 weeks — crawl budget, indexation and Core Web Vitals move quickly. Content and authority take longer: expect meaningful ranking movement at months 3 to 5 and compounding pipeline impact from month 6. Any agency promising page-one results in 30 days is either bidding on your brand name or lying.
Do you do bilingual and French-Canadian SEO?
Yes — bilingual EN/FR-CA is our default, not an add-on. We do separate keyword research per language because Québec French search behaviour differs from France French, implement hreflang correctly, and write French copy natively rather than translating English pages. Arabic-market SEO is available through our Rabat studio.
How do you handle AI search and answer engines?
Every retainer includes AI-search visibility work: structured data, entity clarity, citation-worthy source pages and monthly tracking of how your brand appears in AI Overviews, ChatGPT, Perplexity and Copilot answers. We report AI citation share alongside classic rankings because for many of our clients it is already the larger traffic risk.
Will you work with our existing developers and content team?
Usually, yes — that is the cheaper path. We write specifications your developers can ticket, review pull requests, and train your writers on our briefs. When you have no internal capacity we produce and publish directly. We tell you honestly which arrangement will move faster for your situation.
What happens if rankings drop after a Google update?
You get a written diagnosis within five business days: what changed, which URL clusters lost visibility, whether it is a quality, intent or technical signal, and the remediation plan with expected recovery window. Update response is included in every retainer at no additional cost.
Do we own the work if we leave?
Yes. Content, technical documentation, keyword research, dashboards and tracking configuration are yours. We hand over a written program document so an internal hire or another agency can pick up mid-stride. Our contracts run month-to-month after an initial six-month commitment.
Related services & reading
Security & compliance
● Let’s talk search
A 45-minute call and a free crawl.
Send us the domain. We’ll run a technical crawl before the call and walk you through what we found — whether or not you hire us.
